Should small businesses have a Facebook fan page?
I believe many business owners would have thought about using social media to promote their businesses in some extent. When talking about social media, Facebook, Twitter, Google+, and many more come to...
View ArticleHow To Develop A Mobile Website for Your Business (Part 3)
This is the last article of this series. In the previous post, I concluded that small business owners should start with a mobile website, if they are interested in taking a journey to the mobile world....
View ArticleDifferentiation – A Path To Sustainable Competitive Advantage (Part 1)
There are a lot of people who are thinking about having their own business. Many of those people have a full or a part time job, and probably are bored with corporate environment, politics at work,...
View ArticleDifferentiation – A Path To Sustainable Competitive Advantage (Part 2)
In the previous post, I introduced the three important terms that are related and are important to small businesses. Why is it relevant to you? Very simple. If you do not want your business ideas to be...
View ArticleHow to Prepare An Easy Marketing Plan for Your Small Business
I have seen a lot of marketing plan throughout my career. Many of them were prepared in a very detailed manner. Most of them followed strictly a popular template available online. I’d like to share a...
View ArticleInflation, Deflation, Disinflation, and Stagflation – What are they? (Part 1)
Being a small business owner could be tough. Why did I say that? Apart from having limited resources and having to compete with so many competitors, you also need to know a lot of things. Small...
View ArticleInflation, Deflation, Disinflation, and Stagflation – What are they? (Part 2)
In my previous post , I argued that small business owners need to know almost everything to survive in a fast moving business world. I then started talking about how knowing macroeconomics could help...
View ArticleBlue Ocean Strategy – Make Your Rivals Irrelevant (Part 2)
After introducing the concept in my previous post, we will continue discussing about Blue Ocean Strategy in more details. One of the reasons I really like this strategic framework is that it can be...
View ArticleBlue Ocean Strategy – Make Your Rivals Irrelevant (Part 3)
We have discussed about the concept of Blue Ocean Strategy in the past two posts (Part 1 and Part 2). It is always useful to understand how you, as a small business owner, can apply the concept to the...
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